Wydarzenia ABSL

PR, EB and Marketing - the successful triad for effective communication

Join our 2nd session, on 27^th October between 10:00 – 11:45 AM.
Find inspiration, share insights and be an active PR & Marketing Community member!

Our community has been initiated to bring all PR & Marketing specialists from our member companies together. The platform will provide an exceptional opportunity to promote your company’s initiatives, plan common projects to strengthen our voice as well as dive deep into PR & Marketing topics that you find most interesting.

AGENDA & SPEAKERS

10:00 – 10:10     Welcome

10:10 - 10:50     Building change internally and externally with digital employee advocacy and communities
                          Katarzyna Młynarczyk - Co-owner, Strategist and Service Design Lead at Socjomania
                          Martyna Tarnawska - Service Design Lead in Socjomania

10:50 - 11:15     A secret ingredient of every successful EB campaign
                          Kornelia Hendżak - Global PR and social media project manager at EY

11:15 - 11:40     How to effectively measure our PR and communication activities
                          Roksana Obuchowska - Waślicka - Member of the Board Polish Public Relations Association

11:40 - 11:45 Closing remarks